The Holy Land Principles call on American companies conducting business in The Holy Land to:
1. Adhere to equal and fair employment practices in hiring, compensation, training, professional education, advancement and governance without discrimination based on racial, ethnic or religious identity.
2. Identify underrepresented employee groups and initiate active recruitment efforts to increase the number of underrepresented employees to a level proportional to their representation in society.
3. Make every reasonable effort to ensure that all employees have the ability to easily, openly and equally travel to and access corporate facilities.
4. Maintain a work environment that is respectful of all racial, ethnic and religious groups.
5. Work with governmental and community authorities, and support local initiatives to eliminate disparities among racial, ethnic and religious groups in government spending on education, training, access to health care and housing.
6. Not make military service a precondition or qualification for employment for any position, other than those positions that specifically require such experience, for the fulfillment of an employee’s particular responsibilities.
7. Not accept subsidies, tax incentives or other benefits that lead to the direct advantage of one racial, ethnic or religious group over another.
8. Appoint staff to monitor, oversee, set timetables, and publicly report on their progress in implementing the Holy Land Principles.
What You Can Do to Help
The secret of our Mac Bride Principles
campaign was its reasonableness and limitation – and, above all, that it
anchored the issue right here in the United States. It did not try to tell the
British, the Irish, the Protestants or the Catholics what to do. It just said:
Whatever the solution over there is, one thing is certain -- American
investment dollars should not subsidize discrimination.
And that, too, is the guiding
principle of the Holy Land Principles. We are not trying to tell the Israelis
or the Palestinians what to do – not trying to “chart the course,” not “dabbling
in foreign policy” and “not taking sides.”
That is how companies try to wiggle
out of their responsibilities. We must not facilitate them. We must stick to
the one issue: fair employment by American companies doing business in
Israel-Palestine … so that American principles follow American investment.
And remember our trump card:
these Principles have already been signed by many American companies in regard
to Northern Ireland, passed into law by 18 States and many cities and towns,
and passed into U.S. law in 1998.
So our argument is: “Mr. CEO,
surely you are not saying Catholics in
Northern Ireland deserve these Principles but Palestinian Muslims and Palestinian Christians do not?”
Fr. Mc Manus brings a new dimension
to this issue, just as he did to the Northern Ireland issue:
(1)
The proclamation of the Holy Land
Principles ---never been done before.
(2)
Joining the two issues in his Memoirs:
My American Struggle for Justice in Northern Ireland… And The Holy Land -- never done before.
This book not only
launches the Holy Land Principles campaign but also is its prototype. The book
does more than combine the two issues. Most importantly, it establishes and
perfectly frames the fundamental point : these principles are American
principles – neither Irish/British nor
Palestinian/Israelis –
These American principles must follow American
investment wherever that investment is – no exceptions.
On our Web Site --
HolyLand Principles.org -- we list all
573 American companies doing business in The Holy land. One list gives the
contact details of the CEOs. The other
list gives the contact details of the Investor Relations Contact (IRC), the
person who deals with the issue. Importantly, his/her email is included, making
it easy for you to lobby them.
Please contact the
IRCs – early and often! Urge them to
advise the Companies to sign the Holy Land Principles. Remind them that they received
a copy of the letter Fr. Mc Manus sent to their CEO, plus a copy of the book.
(Fr. Mc Manus sent both the CEO and the IRC a copy of his book).
Since this book
states the case and frames the issue perfectly, urge the IRCs to read the book
and become conversant with the issue. The fact that a book was sent to both the
CEO and the IRC underscores the seriousness of this campaign. It ought to wonderfully
focus their attention.
Then tell the IRCs
that when they have read the book, you want to meet with them in person if they
are in your area. (Of course, you have to make sure you have read the book
yourself. You can hardly expect the IRCs to take the book seriously if you
don’t yourself… It would be a bit like urging others to read The Bible while
not reading it yourself).
Go forth … and make
these companies good Americans.
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